We start by carefully selecting the world’s most innovative eco-friendly fabrics based on their environmental impact and the natural performance features that they contain. Then, we cut them into classic, clean styles to keep you comfortable and looking sharp through all phases of your day. This approach enables you to get more out of your clothing while ultimately lessening its impact on your surroundings.

We believe that natural curiosity is a healthy, beautiful thing. The desire for new experiences and the thrill of adventure cultivates a passion that brings out the best in us. We are inspired by your active lifestyle, and we aim to create products that help you best tell your story.

It is our mission to support an ever-growing community that spreads awareness, influences action, and encourages one another to seek out new experiences. With that in mind, we are committed to focusing exclusively on sustainable, ethically sourced materials that achieve the perfect blend of style and performance. At Wise River, we create thoughtful, responsibly made products to get you where you’re going, no matter the destination.

We’re fortunate to be able to call sunny Denver, Colorado our home. With the distinguished Rocky Mountains as our backdrop, we feel that the ethos of our products is captured through the distinct, but mutually rugged environments that we test them in.

Nick Sciubba is a 10-year veteran of the apparel industry and has worked for some of the largest outfitters in the world. Nick founded Wise River on the premise that Outdoor- inspired gear should be kind to the outdoors.

Andy is an environmental planner, conservation writer, recreation enthusiast, and outdoor filmmaker living in Fort Collins, CO.

Eric is an outdoor filmmaker, storyteller, and conservationist living in Annapolis, MD. He is on a mission to use the power of storytelling to bridge the gap between humans and nature.